"The State desires to procure media marketing/advertising including design, production, reports and administrative reconciliation services to assist in efforts to inform and educate the public on education issues."
Contract period: May 15, 2014 through April 30, 2019
(Click HERE to see the job details and contract)
Lovely... our tax dollars used to "sell" us more you-know-what to cover up the smell of unqualified leadership.
We do NOT need:
any more logos, slogans, TV commercials, radio ads, billboards, videos, social media advertisements, or targeted mail in our state.
Our schools DO need:
funding to fix leaking roofs,
funding for more teachers & smaller class sizes,
funding for more assistants in schools,
funding for more guidance counselors,
and funding for technology to meet the state-mandated testing.
No amount of marketing or advertising will fix the very real and loud problems of Common Core, PARCC, and the TVAAS teacher evaluation system.
No amount of marketing or advertising will erase the mediocre results of charter schools or hide the fat paychecks of the charter school leadership.
No amount of marketing or advertising will camouflage the failure of vouchers (in the unfortunate event that they become legalized in TN).
No amount of marketing or advertising will silence the growing awareness of parents & educators that these reforms stink.
This is just more money not making it to where it matters... in the classrooms.